Marketing Masterclass

Registrations are now open for Tourism Victoria's Tourism Marketing Masterclass to be held on 8 October. The Masterclass is an innovative forum designed to provide delegates with updates and insights on marketing in the tourism industry. Find out more.

Regional Tourism Action Plan  

Tourism Victoria has released the draft Regional Tourism Action Plan 2008-11 for industry comment. The final Plan will take into account industry feedback and recommendations from the Inquiry into Rural and Regional Tourism.

Tourism Excellence

Tourism Excellence is a series of modules designed to help tourism businesses and destinations get the best from their workforce, deliver the best possible visitor experience, grow tourism by working together, and ensure a sustainable industry.

Melbourne Airport 2008 Victorian Tourism Awards

Tickets are now on sale for the Melbourne Airport 2008 Victorian Tourism Awards. Join the best of Victoria's tourism industry as they vie for a coveted winner's trophy at the gala ceremony on Monday 17 November at Crown. More

Online Tourism E-Kit

Learn how to market yourself online with a series of free, downloadable tutorials for tourism operators. The tourism E-Kit covers everything from the basics of developing a good website to more complex issues such as search marketing and online product distribution. More

International News Update

For the latest international news and movements check out the International News Update section under International Marketing

Latest domestic visitor results

Domestic overnight visitor expenditure in Victoria increased by 9.2% to $8.7 billion according to the June 2008 results of the National Visitor Survey. For more on our research data see the Facts and Figures section.

Marketing Opportunities Guide

The new edition of the Marketing Opportunities Guide is a one-stop shop to marketing activities available to the tourism industry.